PHYSICIAN LIAISON

Company: Carolinas Center For Oral & Facial Surgery
Location: Charlotte
Posted on: October 19, 2024

Job Description:

The Physician Liaison's primary responsibility is to coordinate Practice marketing and public relations to promote the Practice to referring doctors and the communities in which offices are located. Acts as a liaison for referring doctors to ensure simple and efficient referral process. Analyzes marketing trends & generates reports. Acts as a liaison between VP of Business Development, Practice Manager, governing body & staff to develop successful marketing approaches. Performs clerical and administrative duties as directed.

Essential Duties and Responsibilities:

• Supports the philosophy, goals, and objectives of the Practice.
• Supports Practice policies & procedures of the Practice.
• Communicates effectively with VP of Business Development, Practice Manager, governing body, co workers & referring doctors and their staff (as needed). Interactions are respectful and courteous.
• Maintains and protects each patient's right to confidentiality.
• Visits referring Doctors' offices to promote Practice services to discuss patient care, referrals, new treatments, and thanking them for sending patient referrals.
• Conduct scheduled face-to-face meetings with targeted referral sources to uncover needs then deliver relevant and useful information specific to each contact - ultimately building a trusting and reliable relationship with that referring source.
• Delivers practice marketing materials to referring offices (i.e., physician cards, referral pads, etc).
• Schedules and coordinates meetings with referring doctors (i.e., lunches, dinners, etc.).
• Runs referral reports and submits results to VP of Business Development and/or Practice Manager.
• Analyzes referral reports and offers solutions to negative trends.
• Coordinating public relations campaigns and awareness efforts.
• Monitoring patient surveys to gather and analyze satisfaction and overall quality of care
• Works closely with the Marketing agency to develop and implement the organization's social media strategy
• Effectively communicates with Practice doctors to establish marketing and public relations goals.
• Assists with design and materials for Brand awareness
• Schedules and oversees community activities, sponsorships, and corporate events (i.e., Cleft out 5k, golf tournament, Open house, food truck event, etc.)
• Coordinates continuing education activities (i.e., lunch and learns, lectures, speaking engagements, etc.).
• Monitors new dental professionals in community and pursues relationships with them.
• Orders office supplies used for marketing purposes.
• Performs interdepartmental errands when needed
• Assists with various correspondences and other duties for doctor.
• Attends and actively participates in meetings, committees, in-services, seminars, workshops, conferences, quality management activities according to job responsibilities and Practice requirements.
• Other duties as necessary. Minimum Qualifications:
  • Graduate level or rising senior
  • Excellent communication skills required
  • Marketing and public relations experience required
  • Excel experience required
  • Strong analytical skills required
  • Strong and effective communication and platform skills
  • Problem solver and self-directed
  • High degree of professionalism and professional image
  • Strong and effective communication and platform skills
  • Positive attitude, change advocate, lead by example, coachable
  • Strong interpersonal and relationship building skills
  • Independent decision-making skills, sound judgment
  • Strong initiative and able to exercise sound judgment
  • Detail-oriented, sound analytical and problem-solving skills
  • Good time management and project management skills
  • Excellent organization and follow up skills
  • Computer literate, working knowledge of Microsoft Office Suite
  • Desktop Publishing experience (preferred)

Keywords: Carolinas Center For Oral & Facial Surgery, Huntersville , PHYSICIAN LIAISON, Healthcare , Charlotte, North Carolina